Data intelligence for decision making in international freight

Currently, we know that technological evolution is something that only tends to increase, with the implementation of data intelligence in the daily life of foreign trade companies, so that they impact both the routine of the business and the way that managers make their decisions to execute the processes of choice in international freight.

Thus, it is evident that there is no longer the possibility of making choices for assertive options without the analysis of robust and consistent data, because there is no idea of transforming the fate of a company randomly.

International trade managers have little time to make their decisions efficiently, because they live under pressure and with a complete routine of commitments, which makes them need data intelligence to develop their strategies in an objective way.

In this article we will talk about this complex task and that deserves all the attention of foreign trade professionals, at the time of evaluating the pertinent information for the beginning of the research for the best international freight in the movement of your cargo.

Read on and learn more!

What is Artificial Intelligence and how do companies use the tool?

Faced with the globalization that we live, artificial intelligence generates all the necessary information to trigger good actions in making more assertive decisions, in the choices for the best international freight for the demands in foreign trade.

Therefore, every manager who anticipates this movement of analysis and application of the information he has, through the collection of data intelligence, will understand how the competition will behave, in addition to also knowing what are the characteristics of his customers.

In this sense, it is perceived that the biggest challenge is to know how to treat the relevant information of each segment in international trade so that successful negotiations are carried out, through the use of data in dashboards, updated in real time, facilitating decision making.

Application of Artificial Intelligence in international logistics

We know that artificial intelligence refers to the systems and machines that assist in performing repetitive tasks, through the information collected that improves as the need for the operation grows.

For this reason, that companies in international trade use the tools of artificial intelligence to solve technology problems, in order to prevent the invasion of unauthorized users and that harm security, as well as the reduction of work in other sectors.

Artificial intelligence systems are gaining more and more space and the trust of their users, as they bring many benefits to the segments of foreign trade, helping to reduce costs and optimizing the analysis of the data generated.

In international logistics, time is considered a critical factor, given so many procedures to be performed, as well as the large bureaucracy in the sector. Considering these facts it is essential that the information is processed easily and quickly, through a system that assists the manager in the quotation of his international freight, as a virtual assistant that offers the intelligence of treated and reliable data, always ready to hit some critical point that needs to be monitored.

How does the application of technology help with business intelligence?

As well as chatbots, other cutting-edge technologies, which we can mention, international freight quotation platforms, have been gaining much more space and trust from managers of various sectors of foreign trade, because of the attraction they offer with the data intelligence they have to offer more advantages to international segments.

Freight platforms can efficiently execute:

  • data crossing quickly to assist in decision making;
  • monitoring and administration of the requested quotations;
  • triggering alerts with relevant information;
  • Quotation processing with real-time monitoring of deliveries;
  • reduction of errors and unnecessary rework;
  • Greater control of information with efficient flow.

Information technology is strategic for decision making

When talking about decision, it refers to the actions that will transform something in everyday business, because it is necessary to choose the options with the precise information and thus, make the choice with the lowest possible risk of errors.

The role of data intelligence is to help the person responsible for the decision to make their choice, not only by their experience, but also by the qualitative understanding of the entire international freight process.

Thus, information technology becomes a strategic sector to ensure the storage of data safely, optimize the process and streamline the option chosen in order to achieve the goal successfully, because all the information provided will support decision making.

What are the advantages of companies that use data in their decisions?

It is very common for managers to see the investment in data intelligence as an expense, however, it is noticeable that cost reduction is one of the main advantages of strategies by choosing freight platforms with cutting-edge technology.

Given this greater understanding of decision makers, it is essential that they are equipped with the right tools to boost their business, with a holistic view, with all the information available, for a right choice.

Below, we list the main advantages of the strategy that data intelligence offers:

  • identification of new partnerships aligned with the business objective;
  • development of new services with innovation to serve customers;
  • process optimization with cloud technology;
  • increased productivity with a greater focus on strategic activities.

How does smart data improve decision-making in international shipping?

To act in foreign trade requires a vast knowledge of the supply chain, as well as the preparation to execute the best choices, in an agile and coordinated way, to achieve the best results.

Therefore, data intelligence will help with all the possibilities that will be explored in order to offer the best results, based on secure information to reach the goal of the business enterprise.

In this same way, the use of international freight platforms will work with the pertinent information to streamline and enhance the business routine, in search of achieving the results defined in the business planning for foreign trade companies.